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Ted Cruz Just Launched an Impressive New Ad

By  |  January 5, 2016, 01:47pm  |  @ewerickson

I already see people complaining about Ted Cruz’s new ad on immigration. They are offended by it, think it misstates the issue at hand, etc.

But what they are missing is that Ted Cruz just launched the most professionally polished, sharp ad of the season. This ad took serious money to produce, given the footage aired. It also goes right to a point a lot of people in the heartland make about immigration. If the press or guys in Washington were seeing competition for their jobs flood across the border, they’d be complaining too.

Cruz had been saving up his money and we can see what he is spending it on. The ad is slick. It is very well produced. They should be proud of it. Note too that this is a Ted Cruz campaign ad, not a Super PAC ad. This is Cruz’s message, not a message presumed to be Cruz’s because of a related Super PAC.

And whether you like it or not, I assure you it is going to stand out from a crowded field of ads in Iowa and southern states with both the image and message.